The book cover for "How To Launch A Kickstarter" by Matt Olick at Prelaunch Club

How To Launch a Kickstarter (2025)

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The world's most extensive and up-to-date collection of step-by-step marketing guides, tools, and templates for launching on Kickstarter.

A testimonial for Prelaunch Club by Ayael, the creator of Imperial Grace on Kickstarter

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Kickstarter Quickstart Guide (2024)

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Kickstarter Quickstart Guide (2024)

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Kickstarter Facebook Ad Templates

Kickstarter Facebook Ad Templates

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Kickstarter Page Template

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Kickstarter Page Template

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Shopify Theme for Prelaunch & Late Pledges

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Shopify Theme for Prelaunch & Late Pledges

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Kickstarter Email Templates

$12.95

Kickstarter Grassroots Post Templates

$8.95

Google & YouTube Ads Guide

$16.95

Kickstarter Video Ad & Trailer Scripts

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Kickstarter Video Ad & Trailer Scripts

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FREE! ~~$16.95~~

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Free Tools & Calculators

COGS & Breakeven Calculator

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Tool for merging CSV files of VIPs and Kickstarter Backer Lists, in order to figure out which VIPs backed the campaign.

VIP-BACKER Order Sheet CSV Processor

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Financial Projection Calculator

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Reward Tier Planner

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A Google Spreadsheet for tracking the number of Kickstarter Project Followers over time.

Kickstarter Follower Tracking Sheet

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Market Mapping Tool

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Kickstarter Roadmap Planner

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Photoshop .PSD Templates

Examples of Kickstarter Ad Images that raised over $1 million

Kickstarter Ad Image templates

$21.99

'Now Live' Kickstarter & Indiegogo badge

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'Now Live' Kickstarter & Indiegogo badge

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FREE! ~~$8.95~~

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Example usage of a 'Red Arrow' in a Kickstarter Facebook Ad

'Red Arrow' clip-art graphic

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'How To Back' infographic

$19.95

'Physical Game Copy' promo

$19.95

Hero Product Introduction for "Captain's Logbook" Kickstarter

'Product Introduction' banner

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'Border Frame' cut-out clipping masks

$8.95

'How To Pre-Order' infographic

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FREE! ~~$8.95~~

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'VIP Access Pass' banner

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'Console Availability' icons

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'Board Game Rating' icons

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'Join Discord' button

$8.95

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Kickstarter Marketing Templates

Kickstarter Quickstart Guide (2024)

Kickstarter Facebook Ad Templates

Kickstarter Page Template

Shopify Theme for Prelaunch & Late Pledges

Kickstarter Email Templates

Kickstarter Grassroots Post Templates

Google & YouTube Ads Guide

Kickstarter Video Ad & Trailer Scripts

Free Tools & Calculators

COGS & Breakeven Calculator

VIP-BACKER Order Sheet CSV Processor

Financial Projection Calculator

Reward Tier Planner

Kickstarter Follower Tracking Sheet

Market Mapping Tool

Kickstarter Roadmap Planner

Photoshop .PSD Templates

Kickstarter Ad Image templates

'Now Live' Kickstarter & Indiegogo badge

'Red Arrow' clip-art graphic

'How To Back' infographic

'Physical Game Copy' promo

'Product Introduction' banner

'Border Frame' cut-out clipping masks

'Project Timeline' roadmap

'Technical Specs' chart

'How To Pre-Order' infographic

'VIP Access Pass' banner

'Console Availability' icons

'Board Game Rating' icons

'Join Discord' button

Get early access to new guides