Finding Competitors
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Browse Kickstarter
- Browse the product categories on Kickstarter
- Search the product type on Kickstarter
Search Google
- “Best [product type] in 2021”
- “[product type] reviews”
- “Top 10 [product type]”
Manufacturer Analytics
Access competitors' manufacturers, import quantities, and also check import trends for any product using ListThe, ImportYeti, and ImportGenius:
https://www.importgenius.com/Â
https://www.importyeti.com/
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Facebook Ad Libraries
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Facebook Ad Library
- The original database
https://www.facebook.com/ads/library/
Ad Library Spy
- The world’s largest ad libraryÂ
https://adlibraryspy.com/
Unicorn Ad Library
- Facebook Ad Library, organized by niche
https://www.unicornads.com/#selectyourNiche
Ad Creative Bank
- Facebook Ad Library, organized by creative type
https://www.theadcreativebank.com/creative-type
Consumer Reviews
Note what had excited people the most.
Note what they were disappointed with.
Youtube
- Search the competitor product on Youtube
- Try filtering search results within the last year to find recent reviews
Amazon
- Search for Amazon listings of their product to access consumer reviews
Publications
- Reverse image search their promo images to find more journalist reviews
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Old Website Versions
You can view old versions of competitors’ websites, even after they’ve been updated, using the WayBackMachine:
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