Kickstarter Guides & Templates

The book cover for "How To Launch A Kickstarter" by Matt Olick at Prelaunch Club
How To Launch a Kickstarter (2025)
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The world's most extensive and up-to-date collection of step-by-step marketing guides, tools, and templates for launching on Kickstarter.

A testimonial for Prelaunch Club by Ayael, the creator of Imperial Grace on Kickstarter

Get everything you see below — always 100% free:

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Kickstarter Email Templates

Kickstarter Email Templates

Kickstarter Email Templates

$12.95
$12.95
Kickstarter Grassroots Post Templates

Kickstarter Grassroots Post Templates

Kickstarter Grassroots Post Templates

$8.95
$8.95
Google & YouTube Ads Guide

Google & YouTube Ads Guide

Google & YouTube Ads Guide

$16.95
$16.95
Kickstarter Video Ad & Trailer Scripts

Kickstarter Video Ad & Trailer Scripts

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Kickstarter Video Ad & Trailer Scripts

FREE!
FREE! $16.95
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Free Tools & Calculators

COGS & Breakeven Calculator

COGS & Breakeven Calculator

COGS & Breakeven Calculator

FREE!
FREE!
Tool for merging CSV files of VIPs and Kickstarter Backer Lists, in order to figure out which VIPs backed the campaign.

VIP-BACKER Order Sheet CSV Processor

VIP-BACKER Order Sheet CSV Processor

FREE!
FREE!
Financial Projection Calculator

Financial Projection Calculator

Financial Projection Calculator

FREE!
FREE!
Reward Tier Planner

Reward Tier Planner

Reward Tier Planner

FREE!
FREE!
A Google Spreadsheet for tracking the number of Kickstarter Project Followers over time.

Kickstarter Follower Tracking Sheet

Kickstarter Follower Tracking Sheet

FREE!
FREE!
Market Mapping Tool

Market Mapping Tool

Market Mapping Tool

FREE!
FREE!
Kickstarter Roadmap Planner

Kickstarter Roadmap Planner

Kickstarter Roadmap Planner

FREE!
FREE!

Photoshop .PSD Templates

'How To Back' infographic

'How To Back' infographic

'How To Back' infographic

$19.95
$19.95
'Physical Game Copy' promo

'Physical Game Copy' promo

'Physical Game Copy' promo

$19.95
$19.95
Examples of Kickstarter Ad Images that raised over $1 million

Kickstarter Ad Image templates

Kickstarter Ad Image templates

$21.99
$21.99
'Now Live' Kickstarter & Indiegogo badge

'Now Live' Kickstarter & Indiegogo badge

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'Now Live' Kickstarter & Indiegogo badge

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FREE! $8.95
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Example usage of a 'Red Arrow' in a Kickstarter Facebook Ad

'Red Arrow' clip-art graphic

'Red Arrow' clip-art graphic

FREE!
FREE!
'Project Timeline' roadmap

'Project Timeline' roadmap

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'Project Timeline' roadmap

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FREE! $19.95
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'Technical Specs' chart

'Technical Specs' chart

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'Technical Specs' chart

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FREE! $8.95
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'How To Pre-Order' infographic

'How To Pre-Order' infographic

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'How To Pre-Order' infographic

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FREE! $8.95
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'VIP Access Pass' banner

'VIP Access Pass' banner

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'VIP Access Pass' banner

FREE!
FREE! $12.95
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Console Availability stretch goal graphic for use with Kickstarter Campaign Pages

'Console Availability' icons

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'Console Availability' icons

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FREE! $8.95
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'Board Game Rating' icons

'Board Game Rating' icons

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'Board Game Rating' icons

FREE!
FREE! $8.95
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'Join Discord' button

'Join Discord' button

'Join Discord' button

$8.95
$8.95
'Cutout Frame' clipping masks

'Cutout Frame' clipping masks

'Cutout Frame' clipping masks

$8.95
$8.95
Hero Product Introduction for "Captain's Logbook" Kickstarter

'Product Introduction' banner

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'Product Introduction' banner

FREE!
FREE! $12.95
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Get early access to new guides

I'm writing a book on crowdfunding, and launching it soon on Kickstarter.

Join my mailing list to be notified when it launches, and also get early access to my upcoming new Facebook Ad templates soon!